The Beachview Blog
Author: metzke Created: 5/20/2009 12:50 PM
A compendium of my computer wisdom, experiences with new tech toys, and commentary on subjects of the day.

Ok so I have spent the last three years griping about Vista and Microsoft in general. And yes I own several Apples and think they are great. I will say I like my Crow fried as I write that I do like Windows 7 very much. If you ever have the chance to upgrade or buy a new PC be sure it has Windows 7. It runs smoother, has a better user interface and it finds and helps you install hardware and software much more easily than Vista. I still think you need  4 gigs of RAM, but the OS is what Vista should have been. Is it too late for Windows? Sadly, yes as a lot of people got stung with Vista and XP still does a good job. BUT.... Win7 is worth the jump and if you do look for the "Family Pack".... a 3 seat upgrade... for only $149.00. It has both 32 bit and 64 bit DVD's in the Pack. The single upgrade is $129.00 so if you have multiple computers and need the Home version go for the 3 seat package. Windows also released its IE ver 8 and it is a very good browser. As for Microsoft, I still won't buy the stock, but at least they are going in the right direction!

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Building a Web site is easy. A 14 year old kid can do it, right? Not so fast... Although the construction of your site may be easy due to the tools available today, there are things behind the scenes that will drastically determine whether your website is an effective and visible advertising entity.  A website is the best bang-for-the-buck for your advertising dollar. Just look at print ad rates and radio and television, whew! Plus the site will be up there 24/7/365. The secret is will it be seen by anybody. Sure there are tricks webmasters use like keywords, etc. But is the site hosted properly? Webmasters can be like snake-oil salesmen of the 1800's... "why I can host your site for 8.95 a year!"  Sure they can, and along with many more clients on the same shared IP!

What is a dedicated IP and is it important? Find out before you switch to that bargin offer. Also moving an old established web site to a new host can make you start all over with the search engine game. Your site can lose it's position, if your webmaster does not perform certain programming steps.

Now that you have your new site, how do clients see it? Search Engines of course, but more importantly it helps if it has lots of links to and from, and even better if it featured on a high-trafficed portal site. (Yeah, that cost money. But one sale usually pays for that!) Keeping your website on a portal site is like having a billboard. You can take your fancy new billboard and place it in the middle of a Nebraska cornfield (no portal) or place your billboard on the corner of Broadway and 42cd street (with portal). Now which position will get  your site more viewings?

People that own commercial websites for their business or service usually are not well educated in the fine art of Internet advertising. Honestly, their time is best spent runnig their own business. They sometimes just look at the bottom line, and save a few dollars, take the cheap Internet road,  and will over time lose thousands. What is worse they can lose to the point that their site is inefffective.

So if you are either building your first commercial website or just considering moving to a"better deal" there are consequences to your actions. You need to be aware of them so you can make the best decision for your company's advertising dollar and future.

Word List FYI: Dedicated IP vs. Shared IP, Keywords, Portal Site, Domain Name and Hosting costs, Search Engine Placement, Website Ad Rates, Links. These are a few of the things you NEED to know about before you act!

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for the second time in two weeks scammers target Facebook users...

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Microsoft debuts BING last week-end.

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Face Book Users are targeted.

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Just remember TANSTAAFL (There Ain't No Such Thing As A Free Lunch) applies to those great email offers as much as anything else in life.

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Windows 7 -- Not as painful as I expected.

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Free Anti-Virus beats the big boys.

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Sometimes what you don't know about can hurt you.

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Sometimes moving forward isn't as much fun as we hoped. And sometimes going back, is.

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